digital marketing director (part-time/Full-time)

Job Description

Why Allergy Amulet

Allergy Amulet is a fast-growing, venture-backed start-up setting out to improve the quality of life for millions of kids and adults managing food allergies. Our product tests food for allergenic ingredients in seconds, empowering the food allergy community to know what’s in their food so they can dine out more safely—because food should be a source of fuel, not fear.

About This Role

To help us introduce Allergy Amulet to the world, we’re seeking a Digital Marketing Director to join our team in spring 2022. This position is located in either Madison, WI, or Kansas City, MO. The team will also consider a remote-based position. We will consider both full-time and part-time roles.

Reporting to the Chief Marketing Officer, and working closely with the Creative Director, this individual will oversee day-to-day email marketing operations and support the team’s digital marketing efforts and education campaigns. This person should have a strong working knowledge of email automation software, and experience with building brand awareness through digital marketing campaigns.

What We Are Looking For

We’re looking for someone with digital marketing experience to help us manage and share content, generate awareness, and build and maintain consumer relationships. The ideal candidate possesses a careful attention to detail, proficiency in SEO strategy/execution, and has strong writing skills.

  • You have experience working cross-functionally with teams to ensure marketing programs are in line with company objectives

  • You are comfortable creating, monitoring, and analyzing email marketing campaigns

  • You can adeptly navigate HubSpot, Mailchimp, and/or other third-party email marketing tools

  • You have strong proofreading and copywriting skills

  • You are proficient in Excel and are comfortable maintaining and organizing email databases

  • You can nurture and maintain customer relationships

  • You excel in implementing SEO strategies

  • You are comfortable overseeing digital marketing campaigns

  • You can lead teams and contribute to a positive, efficient, and motivated company culture

  • You have an entrepreneurial spirit and work well in a rapidly changing environment

  • You ask for help when you need it

  • You are a committed team player, dependable, and accountable

Requirements

  • Bachelor’s or master’s degree in marketing, advertising, or related discipline

  • 3-7 years of email marketing experience, preference for a related industry

  • Proven leadership experience carrying out and tracking email marketing campaigns, list management, and proficiency in third-party email marketing tools

  • Experience building brand awareness

In addition to a competitive salary, benefits, and working with an adept team of people who love what they do, the Digital Marketing Director will take an ownership role in critical business operations and serve as a key member on the Allergy Amulet team.

To apply, please send a cover letter and resume to mnohe@allergyamulet.com.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.